Understand Business Culture in Western Africa

Are you preparing for an in-person meeting, trade show or more regular engagement with a local client in Nigeria, or other countries in Western Africa? Join us to learn the dos and don’ts in West Africa that will save you from uncomfortable miscommunications.

What you’ll learn

• the common business attitudes and values in West African countries

• practical tips when trading with clients in Nigeria and other West African countries

• the support available from the Department for Business and Trade

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